Electric Blog


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Leaps and Bounds: Innovation in Video Games

By Jonny Kennedy @ Electric | Comments: No Comments | Date: September 22nd, 2015

Game on! We explore the evolution of video games in the last 40 years.

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Flying Proud: New Zealand Flag Shortlist Announced

By Jonny Kennedy @ Electric | Comments: No Comments | Date: September 3rd, 2015

New Zealand’s quest for a new flag continues, with a shortlist of four possible designs.

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A Thousand Faces: The Story of the Lego Minifigure

By Jonny Kennedy @ Electric | Comments: No Comments | Date: September 1st, 2015

We take a look at the evolution of one of Lego’s most popular products.

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The Beautiful Game: Stunning Video Game Design

By Jonny Kennedy @ Electric | Comments: No Comments | Date: August 10th, 2015

Following our previous article on the subject, we’d like to share some truly stunning examples of visual design in video games. Each one sports an amazing visual direction that both elevates the gameplay and makes it an unforgettable experience.

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The new Logitech branding ditches its abstract imagery. Source: Logitech

Getting a Facelift: Logitech and Logo Updates

By Jonny Kennedy @ Electric | Comments: No Comments | Date: July 13th, 2015

With Logitech giving their logo a radical overhaul, we thought we’d take a quick look at how some famous companies have revised their logos over the years.

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Let Them Eat…Electric Receives Thank-You Cake

By Jonny Kennedy @ Electric | Comments: No Comments | Date: May 8th, 2014

We have cake in the office! And it’s not even somebody’s birthday…

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Blue Sky Thinking: The Floating Wind Turbine

By Jonny Kennedy @ Electric | Comments: No Comments | Date: April 1st, 2014

In the wake of the recent environmental report from the IPCC, so-called ‘green’ technologies are more important than ever before. Since conventional wind turbines are incredibly divisive, this neat alternative might be just what we’re looking for: a wind turbine that actually floats in the air! The strange-looking contraption is the product of Altaeros Energies,…
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Flying Colours: Vote for your Favourite Flag Design!

By Jonny Kennedy @ Electric | Comments: No Comments | Date: February 27th, 2014

Hoist the flags! Take a gander at the designs people have devised to replace the Union Jack.

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Drumroll, Please! Designs of the Year Nominations Announced

By Jonny Kennedy @ Electric | Comments: No Comments | Date: February 12th, 2014

Take a look at just some of the Design Museum’s amazing nominations.

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Play Me Out: A Look Back at the Apple iPod

By Jonny Kennedy @ Electric | Comments: No Comments | Date: January 31st, 2014

Is Apple’s famous music player on the ropes? Maybe not, but we’ll take the chance to look back at it regardless.

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About Electric Design

Honest, approachable and highly personable, we aim to make our customers look good – and that’s why we put everything we’ve got into every project. We’re the friendly experts who just love having satisfied clients. And that’s why we do what we do – as it makes us feel good too.


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